Starbucks Japan has addictive digital stamps

I don’t drink coffee but Starbucks Japan has a special gimmick that has me grabbing a chai Latte every time I visit a new prefecture and see a Starbucks store. The Starbucks Japan app has a feature where you get digital stamps for visiting new stores and also fill out a map whenever you visit new stores all over Japan.

Starbucks Japan

Its like Pokemon for Starbucks and it’s brilliant because not only do you collect stars you can exchange for free stuff but you get addicted to collecting more digital thingies. Japan is great at these stamp collecting, special editions, limited-time, seasonal promotion gimmicks and Starbucks Japan has mastered it. It’s like the sensation of Gotcha games every time you visit. I wonder in Jamaica coffee is still king in Japan?