Sorakara-chan – Tokyo Sky Tree mascot

Tokyo Sky Tree is a broadcasting, restaurant, and observation tower under construction in Sumida ward of Tokyo, Japan that is expected to be finished  in December 2011 and officially opened in Spring 2012. It would go against all things Japan if it didn’t have it’s own mascot and so the official mascot for the Tokyo Sky Tree was unveiled recently.

Meet Sorakara-chan, a girl with star-shaped hair who is from a planet called “Tongari”. She scanned the universe one day using her favorite telescope and apparently saw the 634 meter Sky Tree brightly piercing through the clouds, which enabled her to find he way to Japan and visit Tokyo!

Sorakara-chan, literally translates to mean “From the sky-chan” and she was chosen from competition run by Tobu Railway in which 28 advertising companies entered over 65 characters as they vied for the high profile branding opportunity.

More information

Soraka-chan official site
Gaijinpot
Mainichi
Wikipedia – Tokyo Sky Tree

[girl]

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